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September 20, 2011

In my opinion, the only way to truly sell a Viner is part of a full bike fitting process, where the rider’s dimensions, riding characteristics and dynamics, and intended use are taken into consideration. I always liken it to stepping into a Savile Row tailors, where personal attention and the skill of a small number of craftsmen ensure the perfect fitting suit.

So it is with Bike Science, the latest official Viner dealer in the UK. Started 18 months ago by Andy Sexton, a master bike fitter in Bristol, Bike Science now have two other premises (in Derby and Rotherham) with another opening soon in the North East. Viners are only available to order in the Bristol showroom for now, but they are expected to be introduced to the other showrooms in the near future.

Like other Viner dealers, Bike Science pride themselves on their bike fitting prowess. They are unique in that they use a blend of frame size prediction software, an adjustable fitting bike and the Retul motion capture system to measure the rider during the frame selection process. This ensures that they get the most accurate assessment possible of rider requirements before the frame design gets passed to the craftsmen at Viner. The Retul system is then used to fine tune the rider’s position when their bike is built up. All this is included in the cost of any made to measure carbon frame.

Bike Science got involved with Viner UK when Andy met Brian Stanwyk at the TCR Show. Brian was impressed with Andy’s approach to bike fitting, one that is very similar to Giuseppe Giannecchini’s, and Andy was looking for a bike brand that would complement his vision of how a bike should be fitted to a rider’s requirement.

Indeed Andy spent a day with Giuseppe at Le Beau Velo, watching the master at work fitting various rider’s and learning about the various frame’s in the Viner range.

Bike Science (Bristol) have now taken delivery of some stock bikes, including a Maxima RS2 which will be built up with Di2 and Enve wheels shod with very rare silk FMB Record tubs. This beauty will then be available as a demo bike. Other demo bikes in the pipeline include a Perfecta 2.11 and an aluminium Vigor, Viner’s entry level, made to measure frame.
You can get in touch with Bike Science at or on 0117 927 3444


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